More Featured Cases

Driving Digital Transformation at the DBS Bank

Main Category : Digital Transformation

Sub Category : Culture, Strategy, Business Innovation

B-School : IESE, University of Navarra

Learning Outcomes
1. Identify key leadership abd organisational challenges that arise in large incumbent organisations in the context of digital transformation
2. Understand a range of tools and approaches that managers can employ to tackle these challenges within a highly regulated environment

Telenor: Revolutionizing Retail Banking Services in Serbia - Digital Transformation of the Customer Experience

Main Category : Digital Transformation

Sub Category : Digital Marketing, Mobile Banking

B-School : Insead

Learning Outcomes
1. Understand digital trends that are disrupting financial services
2. Leverage digital trends to generate new or optimize existing products, brands, and content
3. Understand why digital should be the default approach to customer engagement and not just a bolt-on
4. Leveraging digital trends to optimize customer experiences. Brand identity and positioning in a digital world
5. Leveraging communities and content to build strong brands in a digital world
6. Understand key enablers that allow for a digital transformation. Transforming the organization itself is tougher than mastering the technology