Each participant is part of a small team, in competition with up to six other teams managing a start-up company. Using a unique simulation, which represents the workings of a company, each team will buy and sell products, hire employees, make capital investments, take out loans, research the competition and make decisions based on their position in the marketplace. The simulation is run over six business cycles. The goal is to outperform the competition by making more profit and value while maintaining cash flow that is critical to the business.

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The Digital Sim

ProfitAbility has developed over 100 simulations for various industries over the past 30 years. We can also customise the simulation to fit your internal business operations or desired learning outcomes.

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Besides our global clients like Nestlé that has worked with ProfitAbility since 1999, our SE Asian clients have also experienced the business benefits of having their employees, top talent and managers go through the busines simulation programme. The simulation

1. Promotes the use of a common business language across the organisation, so that meaningful decisions can be made and acted upon with consistency.
2. Enable each employee to clearly understand how their decisions impact the business and how each can contribute more value in the light of this understanding.

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